Publicity + Events

As brands compete for consumer attention and as the marketplace becomes oversaturated with content, The New York Group develops a sound publicity strategy to solidify a client’s leadership position, keeping their brands top of mind. The New York Group uses publicity and event design to boost brand awareness and attract new customers to our clients by promoting attention-grabbing (and search engine loving) press and experiential-based conferences and events. From editorial and advertorial content to branded events and social responsibility, The New York Group assists clients in implementing a comprehensive public relations strategy to fuel awareness and increase brand affinity.